As the content you can’t uses images from other sites if they are copyrighted. If you use images from other sites, you are violating the image copyright act. The resultant can be downfall in ranking and traffic. Some times de listing of the site happens. So if you don’t want to get penalized, never go against image copyright acts. Use your own images on the site and you will get the maximum benefit from the same.

DMCA is there for taking action against image copyright act and you can be awarded image copyright penalty for the same by the search engines. If you are using images of others, you can give the URL of that site below the image use. This way you can not be going against image copyright act. Or you can give a hyperlink to the image.

If you are violating image copyright act, you may sometimes have to under legal process. The site or company whose image you are using may take legal action against you. But it generally doesn’t happen, the sites write a mail to remove there image from others site. But the most important factor is going against image copyright act, gives you image copyright penalty. And this result in lowering downs your revenue generation. SO never fall under image copyright penalty to rank well on the search engines.

When you are duplicating the content on to your site, you are violating content copyright policy. Search engines are always against duplicate content on the site. Penalization of ranking loss and page rank loss is the ultimate result of going against content copyright policy. And probably you will be victimized in content copyright penalty. If your site is new and you are going against content copyright, it will be nearly impossible to rank on major search engines. SO never ever go against content copyright. Such that you never fall under content copyright penalty.

Basically 3 sites of sites goes against content copyright policy, once a new site uses the duplicate content, another an affiliate site uses duplicate content and same kind of sites to promote there products. And lastly a site only developed to cater 3rd party content on there site. These all 3 kind of sites fall under content copyright penalty. So never use duplicate content to be penalized. Go with the content copyright policy and make your site rank higher on the search engines.

Copyright means you don’t have permission to copy the content or material on the site. if you are practicing the same you will be penalized under copyright act and some times may be involved in legal action. so if you don’t want be involved in any legal act or want your site to be penalized never go against copyright act.

There is digital millennium copyright act which is there to penalize the site which violates the copyright acts. You can directly state to the search engines and see the results. This helps in delisting of the sites which violates the copyright act and it falls under copyright penalty.

Don’t violate copyright act to be safe and rank higher on the search engines. Use ethical techniques and unique content and ways to promote your sites in the search engines.

Don’t ever use automated query tools. This breaks the Google guidelines and you will fall under automated query penalty. Google never likes accessing or querying its database by some automated tools, and that’s the main reason you have to go under automated query penalty. The effect of this penalty leads to loss in rankings, delisting and ultimately loss of traffic. So if you don’t want to loose your current rankings on search engines never go for automate query tools.

Google allows certain automated queries into its database by its analytics or using Google API account to access the database. Unauthorized or unethical ways of querying causes problem, and Google doesn’t like it.

Redirection penalty is severe by Google. Using redirects to transfer page to another is considered as doorway technique.

Which is considered as spam?
Using Meta refresh, JavaScript, automated redirects all will lead you to redirection penalty.

The effect of redirection penalty will be loosing you page rank. And some times delisting of the site in company to rank loss and traffic loss.

So it’s not advisable to use redirection which is automated. You can go for 301 redirects or mod rewrite techniques to avoid redirection penalty. SO be aware that you don’t fall under redirection penalty. Always use ethical method to promote your site, white hat techniques are the best way to rank higher on the search engines. it will take time but once onto the top you will only have to maintain that.

So don’t follow doorway method to increase the traffic other wise you will be victim of redirection penalty. Use ethical and right way to go on.